Market Leader 3rd Edition – Intermidiate
Market Leader 3rd Edition – Intermidiate
- ISBN: 978-1-4082-3695-6
- Publication Year: 2012
- Authors: David Cotton, David Falvey, Simon Kent & John Rogers
- Cover: Softcover
- Pages: 175
- Format: A4
- Type: Illustrated, high‑quality textbook
- Difficulty Of The Level: B1-B2
- Workbook: YES
Price
20,00 $
Market Leader 3rd Edition Extra: Your Gateway to the Global Business World
In today’s competitive corporate landscape, English is no longer just a foreign language—it is a critical tool for professional success. Market Leader 3rd Edition Extra represents the gold standard in Business English education. Developed through an exclusive partnership between Pearson Longman and the Financial Times, one of the world’s most authoritative business news sources, this series is more than just a textbook. It is a comprehensive professional development ecosystem designed to transform students into confident global leaders.
The series covers the full learning cycle from Beginner (A1) to Advanced (C1) levels, fully aligned with the Common European Framework of Reference for Languages (CEFR). Its uniqueness lies in its commitment to real-world business contexts:
- Exclusive Financial Times Content: Students engage with authentic articles and reports covering global giants such as Amazon, Google, and Starbucks.
- Case Studies: Every unit culminates in a realistic business dilemma, fostering critical thinking, teamwork, and high-level decision-making skills.
- Specialist Titles: Beyond the core course, the series offers specialized resources for niche professional competencies:
- Management & Human Resources: Focusing on leadership styles, team motivation, and strategic recruitment.
- Marketing & Logistics: Covering branding, digital strategies, and supply chain management.
- Accounting, Finance & Business Law: Detailed insights into financial auditing, banking sectors, and international legal frameworks.
- Working Across Cultures: Essential for mastering intercultural etiquette and global communication strategies.
The “Extra” edition has been specifically engineered to meet the demands of the modern digital economy and dynamic corporate environments:
- Business Skills Modules: Enhanced focus on “Soft Skills,” including effective business correspondence, negotiation techniques, crisis management, and networking.
- Multimedia Updates: Exclusive interviews and footage from Financial Times journalists provide a live, contemporary sound to the language being learned.
- Flexible Syllabus: The material is highly adaptable, making it equally effective for intensive corporate training or long-term academic programs.
Pearson’s innovative platforms ensure learning continuity anytime, anywhere:
- MyEnglishLab: An interactive learning environment with hundreds of exercises that provide instant feedback to students and allow teachers to track progress with precision.
- Media Gallery: All audio and video resources are available in digital format, facilitating independent study and the development of listening comprehension skills.
- Interactive Business Dictionary: A vast database of specialized terminology integrated directly into the learning process.
Market Leader provides educators with a complete methodological toolkit, minimizing preparation time while maximizing classroom productivity:
- Teacher’s Resource Book: Includes detailed lesson scenarios, “Business Brief” sections for thematic depth, and a wealth of extra activities.
- ActiveTeach: Software for interactive whiteboards that integrates the students’ book, multimedia, and answer keys into a single, user-friendly interface.
- Test Generator: A database of editable assessment materials, allowing for the creation of customized tests tailored to the specific needs of each group.
DOCUMENTATION
- SEE Book Syllabus and Demo Pages
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